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Google Keywords

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Google Keywords

If you want your business to make it to the top, search engine optimization (SEO) and, in particular, identifying keywords to guide the type of content you publish is an essential component of your online marketing strategy. Using the best keyword research tools makes this task much easier.

There are plenty of free SEO keyword tools available, and one of the most popular and useful is the Google Ads Keyword Planner. This handy program has two distinct advantages:

  • Google is the most widely used Internet search engine, with a massive 92.86 percent market share according to the StatCounter website, which means your online marketing efforts should always focus predominantly on Google. It only makes sense to use one of the keyword research tools for SEO that Google operates, and which lets you pull data directly from Google.

  • This keyword analysis tool is easy to use and incredibly comprehensive. You enter your keyword or text string to get a detailed list of results, comprising keyword suggestions with the number of hits they receive, and a suggested bid amount for your “pay-per-click” advertising model.

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